What makes a happy driver?
On a sunny day in June we transformed one of the most magical cities in Europe into the most musical. As a beautiful backdrop for our new Yaris Hybrid experience, Prague’s picturesque streets and cobbled squares bathed in music as we staged a unique singing audition that literally turned each street into a feel-good playlist.
By changing Prague’s historic street signs into instantly recognisable song titles, the lucky few experienced the new Yaris Hybrid, on a drive where every turn triggered a new song.
And with our cast of singing sensations behind the wheel of a Hybrid so whisper quiet, smooth and effortlessly easy to drive, the stage was set – when a car makes a driver feel this happy, all that’s left is to hit the high notes and sing your heart out…